About AnotherTrail

AnotherTrail is a team of experts dedicated to create new and recurring business opportunities across the EMEA (Europe Middle East Africa) region in the domain of complex high-tech software and hardware technologies.

Services we provide..

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Your objective: validate the traction for your (very new & exciting!) technology

We discover the use-cases of your technology with our XL ecosystem, we listen to our contacts, we report to you the opportunities & issues, we generate the initial leads and identify the first potential partners.

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Your objective: develop Sales across a region, across vertical Industries

We leverage your existing use-cases and discover new ones, we create the 1st references and loyal partners, we industrialize the sales recipe learned from the initial wins.

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Your objective: support your Sales in selling complex Solutions

We look after new ingredients to complement your sales recipe, we test and validate those ingredients, we babysit your teams on initial strategic sales.

And you win!

Our magic Recipe

At the heart of every successful venture is a winning strategy. Our magic recipe combines deep industry expertise, strategic partnerships, and deep technology undesrtanding to deliver unmatched solutions. By identifying the right use-cases and collaborating with the right partners, we tailor solutions that deliver real impact in diverse sectors. Join us on the journey to unlock the full potential of your technology.

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01

USE-CASES

We focus on identifying and articulating the use-cases, vs the technology(ies). Building an in-depth understanding of the business problem we can solve, where is the stickyness opportunity, and who's most interested to leverage a Solution, who's most likely to buy .

02

PARTNERS

We hunt for loyal partners who value your technology in their business. Transferring them our know-how on the problem, the way to best leverage the Technology, supporting them on the first projects and last managing the partnershipday after day.

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VERTICALS

We cook the use-cases in different Industries (Transportation, Telecom, Retail,..) where we can immediately test and identify strategic partners able to gain significnat differentiation. Our goal is to uncover big business cases that apply across the region if not the World.

Our Clients

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Pre-seed Startups

In search of concrete market data and cases to give appetite to Angels and VCs. Where you need to talk, research, test, learn with an Ecosystem what you can't Google.

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Startups with a Product

In need of building a Business from scratch on a region, a vertical or both. Where it is about building sales foundations like a greek temple, so efforts are rewarded @ mid + long term.

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Corporates attacking a new niche

In need to push some new complex products resulting from M&A or R&D and their first success cases. An interim period ending with a transfer of sales recipe.

Meet the Chef

And some of his questions for cooking a succesful recipe:

  • Who are the clients and why did they not yet found another restaurant?
  • Do you have a full meal or an ingredient that in search of a meal?
  • Did you already interview potential clients and what's their appetite?
  • Do you believe the same meals can be proposed in every country?
  • Do you prefer a client taking a big menu or more clients going for just a smal meal?